Intel "What Makes an Athlete?"
This campaign celebrates hard-core gamers by treating them with the reverence generally reserved or professional athletes. The campaign examines the similarities between gamers and athletes, and positions Intel as the equipment of choice for people who want to excel in their "sport."
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posted by duncdigital @ 6:42 PM
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Definition of "Athlete":
"a person trained or gifted in exercises or contests involving physical agility, stamina, or strength; a participant in a sport, exercise, or game requiring physical skill."
A general video game does not require physical skill (let's ignore the Wii's knee-jerk system here).
I am a gamer. I play video games quite a bit. I am also an athlete. I'm an athlete because I play soccer. Playing video games does not make me an athlete. It doesn't make you one, either.
Yes, it does take skill to play video games, but that skill is almost all mental. Sure, you need twitch, fast reaction time, hand-eye coordination and more, but you cannot compare a sport to sitting in a chair and clicking.
I have four words for you: Olympic Double Trap Shooting.
You can do it lying down. PWNED.
PS I bet you suck at soccer.
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